A kiss is a unique expression of affection and love, and something that every new parent wants to give their child. But for 1 in 8 new parents, their baby may be too sick or too small to receive that much-wanted first kiss. This is why BLISS is launching Kiss for BLISS week for Valentine’s 2008.

So if you’re looking for an alternative way to express your feelings this Valentine’s, why not send your loved-ones a virtual, animated ‘Kiss for BLISS’ and make a donation to BLISS at the same time? Visit www.nocardsthanks.com to find out more - your e-kiss will help to ensure that premature and sick babies have the best possible start to life.

The card will go live on the www.nocardsthanks.com to website on 8th February (Bliss will be their charity of the month from the 4th, with a trailer on their homepage for the e-kisses).

This Valentine’s Day you can give your loved ones a Kiss for BLISS to help raise money for babies born too soon, too small or too sick. How about organising a themed event with friends or colleagues to raise money? Or sending someone you love a virtual smooch?

Have some fun, be generous with your kisses and help support sick and premature babies. To find out more or to request a fundraising pack, kiss@bliss.org.uk limber up those lips supported by Abbott.