Every parent has experienced the panic of not knowing where there child is, if only for a moment. Every day, children wander off in shopping centres, supermarkets, theme parks, even from their own gardens. Luckily, most children are quickly found and returned to their parents.

But even with the best parental care, nearly 77,000 are reported missing every year in the UK*.

It was reading figures like this coupled with a terrifying experience at a theme park that spurred Tracey and her husband John Beach to create Kiddycard.

After being separated from their niece for 20 minutes at a theme park, the first thing they did when they got home was look at the internet to try to find something that would help if it happened again in the future. Nothing they found seemed to fit the requirements of both the parent and the child alike. They felt there should be something available that enabled you to get reunited quickly with your child and be fun for the child to wear it, after all there is no solution unless the child is willing to wear it.

So, make the business of child safety and security fun enough for for kids to want to carry and use it. Sounds simple enough really.

And so was born the Kiddy Card^TM - the seriously fun ID for kids. After searching long and hard for a system that could produce a card of the highest quality and would be tamper-proof and hard wearing, they ended up with a system that is so advanced it is used for National Identity Cards in numerous countries around the world.

In addition to their unique Kiddycard^TM products they source and supply products that offer true security and have a fun element. All their products undergo a rigorous testing and quality control process that is carried out by both parents and children to make sure they live up to their brand standards.

Kiddycard - the Seriously Fun ID For Kids!

The Kiddy Card^TM is designed to be both fun for your child to carry and at the same time hold vital information, such as contact numbers and any allergies that the child may have, a colour picture and even the name of their school making them ideal for school trips. Essentially, all that would be needed if your child ever becomes separated from you.

Available in over 35 designs, there is something for everyone. From animal backgrounds to patterns to theme cards or even the family pet using their bespoke design service.

The Kiddy Card^TM is the essential accessory for every trip out.

Take a look at the complete range of Kiddycards

Allergy and Contact Wristbands

The Kiddycard^TM single use wristbands are waterproof, tear-proof and hypo allergenic. Each wristband is personalised with important information such as your contact number or any allergies.

If you are traveling abroad why not order a 7 day pack in Spanish, French or Italian for extra security?

Take a look at the wristbands from Kiddycard

Kids Talk^TM the talking ID Wristband

Worn just like a watch, Kids Talk^TM is a truly fantastic safety device. Simply record any important message on the band to help get reunited as quickly as possible with your child.

Traveling abroad is made all the safer by getting someone to record the message in the local language, and don't worry about days by the pool or the beach as it's waterproof up to 5 feet and impervious to salt water it's absolutely perfect for the beach.

Take a look at the talking wristband

New for 2006

2006 will be an exciting time for Kiddycard. With the addition of lots of new products including a type of tag the child can wear that notifies a parent unit if they wander off.

The first of these new products is a funky reusable wristband that will not only be available on the web site but also in retail outlets across the UK.

For more information visit the web site - www.kiddycard.co.uk
or call 0845 450 8456.

* Source - UK Missing Kids (UKMISSINGKIDS.CO.UK)